Rules?

Here are my rules: what can be done with one substance must never be done with another. No two materials are alike. No two sites on earth are alike. No two buildings have the same purpose. The person, the site, the material determine the shape. Nothing can be reasonable or beautiful unless it's made by one central idea, and the idea sets every detail. A building is alive, like a man. Its integrity is to follow its own truth, its one single theme, and to serve its own single purpose. A man doesn't borrow pieces of his body. A building doesn't borrow hunks of its soul. Its maker gives it the soul and every wall, window and stairway to express it.
-The Fountainhead, Ayn Rand

Monday, October 4, 2010

Cooperative: Designed

Design is most often found by the public through various websites, mainstream advertisements, and Gucci and Gap Displays, yet few remember to look in their own neighborhood for an aspect of design. The Davis Food Co-Op is a local supermarket that is visited by a select clientelle who are influenced in more ways than one by their design.

Image taken from: http://daviswiki.org/Davis%5FFood%5FCo-Op?action=show&redirect=Davis+Food+Coop
From the entrance to the Davis Co-Op one can tell that this supermarket is not designed as a large conglomerate with a manufactured experience. The feeling one gets from the entrance is that the building and system within are as organic as the produce and meats they carry. The unique design with attention to outside coffee and dining tables for those who visit the deli section brings many people from different walks of life in to enjoy the various gourmet options of creative specialty salads and hot entrees (choosing between vegetarian, vegan, gluten-free, and other dietary options), intends for one to not only enter and choose a delicious meal, but browse and select some high-quality food.

Image taken from: http://www.daviscoop.com/

The Co-Op places high priority in pushing the Organic, Fair-Trade, All-Natural, Raw, and other health-conscious labels to the forefront. The meat section is carefully organized to have such attributes as Organic 100% Grass-Fed Beef, as well as Conventional Beef. Raw Cheese, Milk, and Cream are available, as well as specialty products of Goats Milk, and many Vegan and Vegetarian options abound, pleasing the expansive and selective clientelle that enjoys the Davis Food Co-Op above all other supermarkets within the Davis region.

Image taken from: http://www.daviscoop.com/

Their design and catering applies to all areas of the store, as one feels a sense of contribution and selection from purchasing and eating the finest products the Davis Co-Op has to offer.


Works Cited 
"Davis Food Co-op - Davis Wiki." Davis Wiki - The Definitive Resource for Davis, California. Web. 4 Oct. 2010. <http://daviswiki.org/Davis_Food_Co-Op?action=show&redirect=Davis Food Coop>. 
Welcome to the Davis Food Co-op. Web. 4 Oct. 2010. <http://www.daviscoop.com/>. 
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